Lines by other people that I keep coming back to. Nothing famous on purpose.
01To come to what you do not know, you must go by a way you do not know.
Orig.Para venir a lo que no sabes, has de ir por donde no sabes.
A mystic from my city wrote the definition of a startup four hundred years early.
02If you say enough, you are lost.
Orig.Si autem dixeris: sufficit, et peristi.
Bezos calls it Day 2. Augustine got there sixteen centuries earlier.
03There is no victor but God.
Orig.ولا غالب إلا الله
Humility carved into the most ambitious building in my city. Build like you will win, knowing it is not you who wins.
04We must know. We will know.
Orig.Wir müssen wissen. Wir werden wissen.
The answer to 'you cannot know if this works': you can. Measure it.
05If a thing is worth doing, it is worth doing badly.
Ship the ugly first version. He said it in 1910.
06Grow bigger in the face of obstacles.
Orig.Crécete ante los obstáculos.
The only valid answer to an investor's no or a bug in production.
07Wanderer, there is no road; the road is made by walking.
Orig.Caminante, no hay camino, se hace camino al andar.
A new market has no category until someone walks it.
08No human is limited.
The impossible limit fell to a plan. Market limits are hypotheses too.
Left blank for the next one.